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Adidas became the official sponsor of Russian players for 100 million |
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Sunday, 07 September 2008 |
Sports apparel company Adidas and the Russian Football Union (RFS) signed on 8 September sponsorship contract providing for Adidas to obtain the status of an official team of Russian football teams to the 2016 Journal reported "Komersant", referring to information from the Russian representation of Adidas.
According to preliminary data, according to the contract during the 8 years RFS will receive from Adidas about 100 million, making this the largest contract ever in the history of Russian sport.
Privatization except that amount, according aware, the contract provides and opportunity for additional bonuses, namely: RFS to obtain about 1% of revenue, which Adidas will realize from the sale of sporting goods with the symbols of the Russian national team. It also provides additional bonuses if the Russian national team reach the finals of the European and World championship in football.
Since 1996 until now, RFS has had a similar contract with Nike, but he has not provided additional bonuses, a federation a year received by the sports company with approximately 2 million dollars. However, taking into account the successful presentation of the Russian national team in Euro-2008, where he reached the semi-finals and is ranked third, RFS now has the opportunity to press for much better conditions in sponsorship contracts.
Familiar note that this agreement with Adidas RFS is comparable in its financial parameters with contracts with the best teams and leagues in the world. For example, Adidas has a 11 - year contract with the National basketball Association (NBA) to almost 400 million dollars and 10 - year contract with the national team in Germany for almost 300 million dollars. A 8 - the annual contract with Nike of the French Football Federation is for 67 million dollars. |
World Business 
